How Can I Resolve META's 'Maintaining Healthy Ecosystem' Delivery Error? A Step-by-Step Guide
When sending a marketing template, you might encounter the following error message:

“This error is from Meta's end to protect your account from getting blocked and to maintain good account quality.”
🔧 Steps to Resolve the Issue
Send Utility Templates
- Start with Utility Templates: Begin by sending utility templates to your customers. These templates are designed to engage customers without triggering Meta's account protection mechanisms.
Await Customer Response
- Wait for Engagement: Once you've sent a utility template, wait for the customer to reply. This interaction signals active engagement, helping maintain your account's good standing.
Follow Up with Marketing Templates
- Send Marketing Templates: After receiving a response, you can proceed to send a marketing template. This two-step approach ensures that your communications remain effective while adhering to Meta's guidelines.
Create a Sample Template
- Watch the Tutorial: A sample template creation is demonstrated in the video below. It includes a clickable button for easy navigation, providing a clear example to follow.
Add a Disclaimer
- Enhance Legitimacy: Ensure you add a disclaimer as shown in the video. Including a disclaimer increases the legitimacy of your communications and further protects your account from potential issues.
Send the Created Utility Template
- Implement the Example: Once your template is created, use the provided example to send the utility template to customers facing the aforementioned issue. This ensures consistency and compliance with Meta's standards.
📌 Additional Tips
Maintain High-Quality Content: Always ensure your templates provide value and relevance to your customers. High-quality content reduces the risk of your account being flagged.
Monitor Account Activity: Regularly check your account for any unusual activities that might compromise its quality.
Stay Updated with Meta’s Policies: Meta frequently updates its policies. Staying informed will help you adapt your strategies accordingly.
📺 Watch the Tutorial Video
For a practical demonstration, watch the video below. It walks you through the template creation process and includes a clickable button for easy access.
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